ANATOMY OF A SPIN: # 5

An occasional column devoted to a study of the opinion management industry.

This morning a slight departure from the usual post-hoc examination of a spin which I undertake in these columns.

Today – in real time – you, my readers, can be a part of an experiment.

If you’re resident in Jersey, or you are able to follow the “news” services of the island on the web, when you have spare moments, monitor today’s media output.

Read the Jersey Evening Post, listen to BBC Radio Jersey, watch their local TV news broadcasts, listen to the local commercial radio station, FM103, and watch the Channel Television news.

What you are looking for are the range of news stories, the importance of each item, the prioritisation given to them by the Jersey media; reflect upon whether each of the media are exhibiting a prioritisation which matches what you would consider to be the importance to the community of each news item.

And – in particular – have a think about news items which don’t feature at all – the glaring void of reportage of important issues.

Later today, hopefully before 7.00 pm, I will post my thoughts on today’s experiment.

Watch this space.

Stuart Syvret

Book of the Post:

Mobs, Messiahs, and Markets: Surviving the Public Spectacle in Finance and Politics, by William Bonner and Lila Rajiva.

Joke of the Post:

Q: Do you know the difference between God and a news editor?

A: God doesn’t think He’s a news editor.

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